A Shopify theme that is SEO-friendly plays a crucial role in boosting your store’s visibility and driving organic traffic. Key elements include mobile responsiveness, fast loading speed, and clean code that allows search engines to efficiently crawl your site. It should enable easy customization of meta tags, structured data for rich snippets, and SEO-friendly URLs. Optimized images, proper use of headings, and a solid internal linking structure are also important for improving user experience and search rankings. By ensuring your Shopify theme incorporates these SEO best practices, you can significantly enhance your store’s performance in search engine results.